Touring The World was born from the partnership between OCESA Seitrack, a company specializing in artist management and promotion, Warner Music Latam, and “Checho” Rodríguez, with the aim of providing booking services, brand partnerships for artists, and other services independently.

This joint project has offices in Mexico, Colombia, Spain, and the United States, leveraging the infrastructure and experience of Warner Music Latam and the commercial structure in different countries of Ocesa Seitrack. It also receives support from existing companies providing similar services, such as Get In, of which Warner Music Spain is the owner.

As an independent agency, not all artists signed with Warner are part of the alliance, nor will they be required to be. However, currently, Touring The World’s roster includes artists such as Piso 21, Manuel Medrano, Belinda, Elena Rose, Yng Lucas, Blessd, Molotov, Lagos, and Ximena Sariñana, among others.

Touring The World was created by and for artists, music, and their fans.